Greenolution is an one-day event about accelerating green growth and will provide you with insights, solutions and concrete tools.
We have gathered some of the smartest people in the field. They will share their knowledge and together we will focus on four strategic topics, which is fundamental for every modern organisation that wants to future-proof its business and join the green revolution.
Per Espen Stoknes
Psychologist, economist, serial-entrepreneur and politician
EMEA Head of Platform Strategy and Innovation for the BlackRock Sustainable Investing Team
Director of Philosophy & Chief of Storytelling, Patagonia
Minister for Financial Markets and Housing, Deputy Minister for Finance, Government of Sweden
CEO, Volvo Car Mobility
Global Product Stewardship & Sustainability, Procter & Gamble
Director of Sustainable Business, Scandic Hotels
Managing Director Nordics, Universum
Executive Director, Haga Initiative
Climate editor, Svenska Dagbladet
Savvy Design Collaborative
Inspiration, Solution, Creation
Greenolution will focus on four strategic topics: Eco-llectivism, The Necessary Add On, Streamlining Sustainability and Values for the Money. The topics will be incorporated in three different programme items during the day; Inspiration (keynote talks), Solution (panel talks) and Creation (workshops).
8.00 – 9.00 Check in
9.00 – 9.15 Introduction
• Nina Ekelund - Haga Initiative (Chairperson)
• Ragnar Unge - Ecolabelling Sweden
9.15 – 10.00 Inspiration 1
We will kick off the day with two inspirational talks where Per Espen Stoknes will make us understand how we can change our behaviours and not only our attitudes. Amelia Tan from BlackRock will show how the worlds biggest investment fund is taking action to create a sustainable future.
• Per Espen Stoknes
• Amelia Tan - BlackRock
10.15 – 10.45 Solution 1-2
1) Eco-llectivism: Leading change by setting a positive example
This panel talk will give us solutions on how we go from idea to reality and how we engage our employees. How do we reach tipping points to make the public change a behaviour and create a norm? We will receive a better understanding of how change can be implemented, both internally and externally and how strategic leadership and direction is key for success.
• Maria Björholt – Norrsken Foundation
• Pär Svärdson – Apotea
• Vanessa Butani – Scandic Hotels
• Ragnar Unge – Ecolabelling Sweden
2) The necessary add on: Change where it matters
This panel talk will give us solutions on what role sustainability play in the public procurement and business development. How can a sustainable perspective accelerate business development? We will learn about the power of putting our effort in the right place and how companies and authorities can help each other to place more sustainable products in the hands of the consumers.
• Ann-Sophie Skjødt Vilmunsen & Jörgen Skjødt – Zenz Organics
• Monica Lingegård – Samhall
• Mark Stalmans – P&G
• Nina Ekelund - Haga Initiative (Moderator)
10.45 – 11.15 Coffee break
11.15 – 12.00 Creation 1-5: Eco-llectivism & The necessary add on
1) How to formulate our message so it changes behaviour and drive change
This workshop will give us a better understanding of which tools to use for connecting sustainability to financial results and how we as employees can contribute in our organisation.
2) Creating a culture for sustainability within our organisation
This workshop will show us how to use the power of individuals to change social norms for a more sustainable business.
3) How to make our products and services sustainable
This workshop will give us ideas with potential to change business models and create new products and services.
4) How sustainability will be the winning factor in public procurement
This workshop will give us understanding how companies, organisations and authorities can work together to speed up the share of sustainable procurement.
5) How to make our core business sustainable through investments
This workshop will give us better understanding of which tools to use for connecting sustainability to financial results and how we as employees can contribute in our organisation
12.00 – 13.30 Lunch
13.30 – 14.00 Solution 3-4
3) Streamlining sustainability: Platforms for change
This panel talk will give us the solutions on how partnerships can contribute to more effective solutions towards a sustainable future. And we break silos and find new partners. We will get new ideas how to move forward in their own organisation and together with others
• Bodil Eriksson – Volvo Car Mobility
• Gabriel Lundström – SEB
• Sofie Jonsson – Skanska
• Peter Alestig – SvD (Moderator)
4) Values for the money: Why?
This panel talk will give us the solutions on how our organisation attract employees and consumers in the future. What is required by our company to maintain talent supply? How do turn our sustainability work into trust capital? And what does our organisation need to answer in order to meet the public demands?
• Simon Werbart Flato – Sustainergies
• Claes Peyron – Universum
• Katarina Walter – Antrop
14.15 – 15.00 Creation 6-10: Streamlining sustainability & Values for the money
6) Transform our organisation into a dream team
This workshop will teach us about how to work better and more efficient in the organisation.
7) Partnership is the new leadership
This workshop will give us new perspectives about collaborations between sectors.
8) Creating shared value
This workshop will teach us about other’s “Why” and give us the time to self-reflect about our own organisation.
9) Sustainability – A key to talent acquisition?
This workshop will give us useful ideas about values, culture, recruitment, and how to reach the best talents by answering the question “Why?”
10) Future-proofing our organisation with values
This workshop will help us answer how sustainability can build resilience and future-proof our organisation to minimise the effects of future shocks and pressures. We will receive insights about the reason to constantly reflect about the offering.
15.00 – 15.30 Coffee break
15.30 – 16.30 Inspiration 2
Is it possible to have a successful business with sustainability as a core value? Our final speakers will show that sustainability is the future and inspire us about how sustainability is worth the effort.
• Eva Karlsson – Houdini
• Vincent Stanley – Patagonia
16.30 – 17.00 Wrap up & evening opening
• Per Bolund - Government of Sweden
• Ragnar Unge - Ecolabelling Sweden
• Nina Ekelund - Haga Initiative (Chairperson)
17.00 – 20.00 Celebration
Greenolution does not end when the last person leaves the stage. It only opens the finale – the celebration! The Nordic Swan Ecolabel is turning 30 and we invite you to celebrate with us!
• Münchenbryggeriet will serve food from their sustainable cuisine with exclusive dishes created just for the Greenolution event.
• Toast with new business partners and enjoy locally brewed beer.
• Enjoy the music from our prominent performers.
• And more!
To become a sustainable business, we have to consider different perspectives. We have summarised these perspectives into four strategic topics.
Evolution, Solution, Revolution
Greenolution is the one event you don’t want to miss! Mark December 3 in your calendar.
Ecolabelling Sweden, with the Nordic Swan Ecolabel (Svanen), brings 30 years of experience in sustainability into action. Our latest initiative is Greenolution, a one-day event about accelerating green growth. Greenolution will provide you with insights, solutions and concrete tools. But maybe more importantly, it allows you to share your perspective, interact and connect with others. Green growth is not achieved alone, a collective evolution is needed - and possible.
We have gathered some of the smartest people in the field. They will share their knowledge and together we will focus on four strategic topics, which are fundamental for every modern organisation that wants to future-proof its business and join the green revolution.
• How can we create norms around green behaviours?
• How do we meet the new consumer demands in all business sectors?
• How can we collaborate to accelerate the transition?
• How can we build meaningful relations to all our stakeholders?
Be part of the greenolution and make your business grow green!
Greenolution is hosted by Ecolabelling Sweden
Ecolabelling Sweden has for the last 30 years managed the Nordic Swan Ecolabel (Svanen). We are the official Ecolabel of the Nordic region. Our mission is to make it easy to make the environmentally best choice. We connect consumers, professional buyers and manufactures. Our vision is to make the Nordics a forerunner for sustainable lifestyle.
97% of all people in Sweden recognise our label which makes us one strongest sustainability brands on the market. Today we have more than 2,000 licenses in 60 industries. We have sister organisations in all Nordic countries, and together we have certified more than 25,000 products and services. Our experience tells us that sustainability is not achieved alone, we must collaborate. That is the reason why we organise Greenolution.
It all started with The Report
The Nordic Swan Ecolabel supports sustainable consumerism and companies in becoming more sustainable. To be successful we need to know what is actually influencing and changing consumer behaviours. Therefore, we set out to find information that could answer our questions. Through a quantitative study in the Nordics and interviews with thought leaders representing different areas and backgrounds we made The Report in 2018.
The success of the first report made us widen our perspective to organisations and their sustainable future. We are in the middle of a paradigm shift were a wide range of stakeholders, from consumers to investors and employees, demand sustainability from public and private companies. With our expertise we help companies to help their stakeholders to choose a more sustainable lifestyle. Here is The Report 2019.
Check out the reports before Greenolution, where you will get inspired and create solutions for your organisation.
Münchenbryggeriet (The Brewery)
Adress: Torkel knutssonsgatan 2
A sustainable meeting place in the heart of Stockholm
Münchenbryggeriet is a classic institution and an essential element to Stockholm’s cityscape. It is also a beloved landmark of an industrial era long gone. Beer was manufactured here for over 100 years, today the Brewery has started a new era of craft brewing, producing both modern and traditional styles of organic beer. In 23 unique venues, a total of 9000 square meters, people from all over the world get together to confer, celebrate and build relationships and brands.
Münchenbryggeriet has engaged in environmental issues for many years. Among other things, that means that they are certified by the Nordic Swan Ecolabel in the conference and restaurant category. Aiming for a sustainable community and with goals to be Sweden’s most sustainable meeting place. During this event you will get inspired by both engaging speakers but also by the sustainable set up that is Münchenbryggeriet.
Arriving at Stockholm Central Station, take the red subway line towards Norsborg, Telefonplan or Fruängen. Get off at Mariatorget. Take the Torkel Knutssonsgatan and Polishuset exit. As you exit the subway station, take a right down Torkel Knutssonsgatan and follow this street about 400 meters to the Brewery which is situated on Torkel Knutssonsgatan number 2 on your left hand side.
Take the red subway line to Mariatorget. Exit at the Torkel Knutssonsgatan and Polishuset exit. As you exit the subway station, take a right down Torkel Knutssonsgatan and follow this street about 400 meters to the Brewery which is situated on Torkel Knutssonsgatan number 2 on your left hand side.
Take a bus to the stop at Hornsgatan/Rosenlundsgatan. Walk past the parking lot. At the next intersection, take a left onto Torkel Knutssonsgatan. Walk approximately 300 meters to the Brewery which is situated at Torkel Knutssonsgatan number 2.
We recommend hotels that are certified with Nordic Swan Ecolabel:
• Victory Hotel Lilla Nygatan 5, Gamla stan (Old town)
• Scandic Hotel Sjöfartshotellet Katarinavägen 26
• Scandic Hotel Gamla stan Lilla Nygatan 25
• Scandic Hotel Malmen Götgatan 49-51
Ticket price: 5 995 SEK (+VAT)
Included in the price is an one-day event that will bring new ways of thinking on how to gain green growth.
• Knowledge about customer behaviour and how to provide for future demands.
• Practical tools on how to be part of a sustainable future and at the same time gain green growth.
• New contacts that will be the starting point for your next business partnership.
• High quality food from Münchenbryggeriet's ecolabelled restaurant.
You are very welcome to join the Greenolution and make your business grow green!
For purchasing 5 tickets or more you are able to buy tickets by invoice. Please conclude your information here.
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*Registration for the event is binding but the ticket can be transferred to another person.